GREEN-UP 1 MILLION

Dated September 16th, 2017 | Bakoteh

GREEN-UP 1 MILLION


Initial situation 

Over the last few years, the forest cover and number of trees in The Gambia has significantly reduced. This has resulted in loss of biodiversity and severe land degradation due to soil erosion and loss of fertility. Our areas which used to be very fertile are now barren and the overall agricultural productivity has declined dramatically which is pushing people deeper poverty. Moreover, pressure on the remaining forests and trees is high as the proportion of people depending up on them is quite high. 


Solution 

Implementation of the project is carried out in a number of stages designed to ensure acceptance and effective implementation by the target community and youth groups that are involved. Project workers/Volunteers meet members of the target community in their homes, public space (Bantaba), and in village council meetings, where they are sensitized about peculiar changes happening in their environment and continuing decline of agricultural produce and how planting trees for economic benefit can bring supplementary income to them in the near A tree nurseries was established in the North Bank region of The Gambia in which over 20,000 cashews were nursed. 

Innovation 
The project has developed social media accounts to enable it to successfully implement this component, on this information regarding the project is shared amongst selected groups. The project also involves engaging prolific social media users to plant trees in their homes and upload a picture of them planting a tree. This will be done through a hash tag called #greenup10,000. Influential individuals in the government and non-governmental organizations will be encouraged to take part in this challenge in order to motivate their followers to emulate.